The U.S. Patent and Trademark Office encourages filing of Intellectual property and make sure the IP holder can leverage the same by establishing a monopoly over the IP filed be it Trademarks, Designs, Patents etc. More than 5 lakh Trademark applications were filed in year 2015 alone.
As United States is one of the biggest consumer goods buyer market, it makes all the sense to monopolize the brand in this market. Let us understand elaborately about various benefits of Trademark registration in USA.
Benefits of Registering a Trademark in USA
There are many benefits of registering a trademark, registering a trademark helps in protection of the business brand name and also, it prevents others from using your trademark or free ride over your goodwill, with the Use of skilled trademark lawyer any person can leverage the benefits of Trademark Registration, let us know discuss some its benefits in detail:
A. Registering a trademark provides greater Protection:
-
Registering the trademark in the United States can easily be used as a basis for obtaining registration in foreign countries.
-
Registering the trademark grants the trademark owner the exclusive nationwide ownership of the mark.
-
Registering the trademark provides an official notice to others that a trademark is already taken.
-
Registering the trademark also decreases the likelihood of another party of claiming your trademark or infringing upon your trademark.
-
Registering the trademark protects a company’s name and logo, which is also company’s most valuable IP asset.
B. Registering a trademark prevents others from using your trademark:
-
Through trademark registration in the United States Patent and Trademark Office, or the USPTO suo motto will refuse registration to any trademarks that it deems confusingly similar to the trademark.
-
By the registration of trademark in US, the trademark will appear in trademark search reports of USPTO and is likely to discourage others from proceeding with the registration of the same or similar mark.
C. Registering a trademark provides the trademark owner with better remedies:
-
Registering a trademark in United States, grants the trademark owner the right to recover upto triple damages and fees.
-
By registration of trademark in United States, the trademark owner receives the presumption of being the valid owner of the mark.
-
Registration of trademark in United States, increases the likelihood of the successful filing of a dispute resolution for an infringing Internet domain name.
-
A registered trademark owner is given an automatic legal right to sue the infringer in the court.
-
The sale of registered brand is 3 folds in comparison to a non-registered brand, online retail giants emphasize the protection of registered Trademark owner to a great extent and allows him to even complaint about similar brand names. Therefore, Trademark registration helps you to leverage better sales of your products in market.
